SharpSpring

What is Marketing Automation?

Marketing automation via SharpSpring helps your business target customers with personalised content based on their unique preferences.

This gives you the ability to increase leads and drive more sales, whilst providing you with the one thing that business owners have always longed for… trackable and proven ROI.

As a SharpSpring Partner and with over 20 years of experience in the Digital Marketing sector, we are in a great position to advise on how this powerful software can dramatically improve your marketing. Over the years, we have used many different marketing automation systems and Hubspot alternatives but have found that SharpSpring stands out above all the rest. SharpSpring can revolutionise your lead generation efforts, sales, customer loyalty, brand exposure and conversion rates…. all in one place!

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Intelligent Marketing Automation Strategies

Digital Marketing is a little like prospecting for gold; it can be repetitive, mundane and while you are focusing on the pile of rocks, some real nuggets can slip through your fingers. 

Digital marketing automation can help, allowing you to apply your time and skills in a more effective manner by showing you where to prospect.  Digital marketing automation enables you to spend time on developing great content, enthusing and communicating what you do and what you produce – which is so much more enjoyable than sieving through lists of data.  

It all boils down to money and over 80% of Marketing Automation adopters cite the reason for their choice as being one of revenue increase, followed closely by increasing marketing ROI.

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So where do I start?

You’ve probably seen this type of diagram before but let’s break it down into a few things that you can do with digital marketing automation and, typically, all in one online service:

  • Behaviour-Based Email Automation
  • Dynamic Website Form Automation
  • Visual Workflow Builder
  • Identify Anonymous Web Visitors
  • Built-in CRM
  • Dynamic Landing Page Builder
  • Blog Builder
  • Traffic Analytics
  • Social Media Scheduling
  • Content Calendar

Get back in the driving seat

You’ll have noticed that, over the last few years, your sales process isn’t producing the results that it once did in quite the same way. Digital marketing became a disrupter and now it is the key differentiator between competing companies.

The vast majority of potential customers in every sector now effectively complete most of the sales process before they even speak to you. The question is, how much control do you want over this process?

Marketing automation puts you back in the driving seat in a measurable and effective way. You are already experiencing this as a consumer, isn’t it time to gain the benefits of this as a business?

We have trialled and tested many marketing automation platforms over the years and have found that SharpSpring’s features and service are a cut above the rest. We use it ourselves and as a result of a number of requests for help and guidance from clients now offer SharpSpring setup and support as one of our core services.

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Smarten up your marketing

SharpSpring is designed to work alongside a solid Digital Marketing Strategy, so you can track the ROI for your campaigns and ensure that you maximise your marketing budgets.

The Software will also help you to identify anonymous website visitors, track lead behaviour/activity, deliver behaviour-based content to nurture leads, and collect real-time analytics.

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Why SharpSpring?

Sharpspring is a full-featured automation platform that is extremely powerful but simple to use.

It’s a very effective, robust tool with a clear and user-friendly interface. SharpSpring can work alongside the systems that you currently have in place and even replace many of these in order to reduce your general system spends and technical overheads.

The system delivers key marketing content at exactly the right time, it equips you with the insight that you need to quantify ROI, and streamlines your marketing activities to what is actually working.

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Don’t have the time?

By focusing your marketing and sales efforts on the target audiences that are most likely to buy from you, you’ll save your business time, effort, resources, and money, whilst simultaneously achieving higher conversion rates.

Once your automated platform is set up, you’ll have access to valuable lead data and be in a position to join up your Marketing and Sales strategy, helping you acquire new business and repeat business faster than ever before.

Give us a call and we can set up a short SharpSpring demonstration. You will be impressed.

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Marketing Automation Audit

Book your no obligation Marketing Automation Audit today

Our complimentary Marketing Automation Audit is a great way for you to look at how your internal systems (or lack of) are impacting your Digital Marketing and Sales.
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